Clothing Forecast of fashion trends: how brands predict new styles
What are the fashion trends? What is the fashion trend forecast? What is the long-term trend forecast? What is the short-term trend forecast? The 5-way fashion brand forecast trends.
Queer Eye cohost, Tan France, breaks down the principles of excellent style, from building a capsule closet to the tight look every day.
What are the fashion trends?
Fashion trends are popular styles of Clothing Forecast and accessories at a certain point in time. Microtrends, such as tiny sunglasses and high-waisted denim,
are coming in and out of fashion in a few months to a few years.
Macro trends are changing over a longer period of time and have more to do with lifestyle and demographic change than the latest fashion models.
What is the clothing forecast for fashion trends?
Trend forecasting is an area that revolves around evaluating the future of a market. clot forecasting works in every industry, using data from previous sales to anticipate future opportunities.
Fashion forecasting is therefore the field of the fashion industry,
concerned with predicting future fashion trends – colors,
styling techniques, fabric textures, and more – that will stimulate consumer demand. Fashion designers produce trend reports that product developers use to create brand new clothes and accessories.
What is the long-term trend clothing forecast?
Long-term forecasts are related to macro trends – major changes in fashion, which will be relevant for more than two years. These are the overall trends that define the fashion business,
such as demographic change, lifestyle, and the way clothes are made and sold.
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What is a short-term trend clothing forecast?
The short-term forecast is related to micro trends. Short-term clothing forecasts change from season to season and are usually related to the color, style, and influence of current events and pop culture.
Fashion brands clothing forecast trends in 5 ways
The process of forecasting trends is different for each brand. Women’s clothing brands, for example, are usually
more invested in micro-trend analysis than men’s clothing brands, as they usually publish more collections each year.
The forecast also depends on the size of the company and the target market, but there are several reliable ways to forecast brand trends.
With domestic trend forecasters: Big fast fashion brands are often vertically integrated,
which means that their trend forecasts are made in-house.
This allows fashion designers to work directly with product development teams to create new products.
With a trend clothing forecasting agency: Bigger brands that are not vertically integrated often rely on the expertise of trend clothing forecasting agencies,
which goods trend research reports for a fee.
Going to fashion shows: Before the advent of the internet,
trend forecasters did most of their research at fashion shows, where they observed the most promising aspects,
and then brought that information from the podium to chain stores, product developers, and magazines.
fashionable like Voga. This is called a top-down forecast and has to do with how fashion trends are slipping from high fashion runways to street shops.
Looking at influencers: Today, trend forecasters are more likely to look at influencers, street styles, and blogs for information on the latest trends.
This is called an upside forecast and involves closely monitoring a target market to predict demand for future trends.
Looking at other industries: Small freelance fashion designers could stay away from trend forecasts, creating art, film,
and nature-based moods instead to inspire their unique collections.
How to dress correspondent the shape of your body
Every person’s body is unique and you will never know what clothing styles make you feel great until you try them on.
Describing your body as a shape — a metaphor for how imperfect it may be — can give you an idea of the clothes that work best for you.
Of course, the only way to really know what an item will look like on your body is to try it, so be adventurous.
5 ways to dress according to the shape of your body
Once you have measured your proportions and know your body type,
you are ready to find the clothes that are most flattering to you. Learn how to take your own dossier and find your body shape with our complete guide here.
Apple body shape: If you have an apple body type,
the upper half (bust and waist) is wider than the lower half (hips and legs).
Experiment with V-neck tops, ruffles and dresses with an imperial waist to accentuate your bust line. If you feel a little heavy and want to bring more balance to your look,
try low or medium height pants and a bell bottom or straight leg. Alternatively, show off your legs with a stylish pencil skirt, minidress, or skinny jeans.
Pear body type: If you have a pear body shape, your hips are the broad part of your body. You may want to show off your defined waist and curved lower half with high-waisted pants and a statement belt.
If you want to balance your proportions, drawing attention to your upper half, try a shoulder-length blazer, a puffy-sleeved blouse, or a strapless top.
A boat neck top is also a great way to draw attention to your shoulders.
Rectangular body type: If you have a rectangular body shape, your hip and bust measurements are about the same width as your waist.
Play with the emphasis on different parts of the body with cutouts,
sleeveless blouses, shoulderless blouses, sweet necklines, and A-line skirts and dresses.
Hourglass Body Type: An hourglass shape means that you have a defined waist,
and most of your bust is about the same width as your hips.
Draw attention to the narrow waist with high-waisted trousers, blouses, and tight-fitting dresses. A ditch or jacket that straps in the middle of you is a fun option for outerwear to highlight your hourglass figure.
Triangular body type: Wide shoulders and upper body wider than
the lower body are what define the triangular shape of the body. If you want to balance your look, experiment with A-line dresses, which create volume in the lower half.
Get inspired by the music videos of the ’90s and pair wide cargo pants with a crop top or show off your legs in skinny jeans or leggings.